Flow Traveling

Travel the Italian lifestyle.

Florence Fashion tour: private visit of the most exclusive Florentine brands

Stops

Museo Ferragamo (Historic center of Florence)
Museo Gucci (Historic center of Florence)

Inclusions

✓ Professional local guide
✓ Ferragamo Museum visit
✓ Gucci Museum visit

Tour description

Step into the world of Italian fashion with an exclusive tour through the heart of Florence, where timeless style and history blend seamlessly.

Your journey begins at the Ferragamo Museum, housed in the stunning 13th-century Palazzo Spini Feroni. Opened to the public in 1995 by the Ferragamo family, this museum celebrates the visionary artistry of Salvatore Ferragamo, whose innovative shoe designs revolutionized the fashion industry. Explore iconic pieces, sketches, and the craftsmanship that made Ferragamo a global legend.

Next, stroll down Via de’ Tornabuoni, Florence’s most elegant shopping street, lined with high-end boutiques and historic fashion houses. Absorb the atmosphere of this exclusive avenue before reaching your next stop: the Gucci Museum.

Located inside the historic Palazzo della Mercanzia, the Gucci Museum (Gucci Garden) takes you on a journey through the evolution of one of Italy’s most famous luxury brands. Discover archival collections, legendary pieces, and contemporary art installations that showcase Gucci’s creative vision from past to present. The experience is enhanced by a design-forward library, a stylish boutique, and the Gucci Osteria by Massimo Bottura, a Michelin-starred culinary delight where fashion and fine dining come together.

Join us for a fascinating deep dive into the artistry, heritage, and innovation that define Italian fashion.

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